....... It underlines the Star Power of the English League.
This weekend billions over the world tuned in to wacth the biggest matches in the premiership season. Whether by design or coincidence they star studded fixtures of Liverpool v Manchester and Arsenal v Chelsea on one day proved to be a TV audience bonanza for the business sharks of British football. It is estimated that about 1.6 billion people tuned in to watch boyh mayches on Sunday. This racked up about 30 million pounds in pay poer view revenue alone together with other premium ad placement worth millions. The premiership continues to grow both in stature and financail muscle as more money attracts better players and bigger stars.
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